Six Stages of the Business Lifecycle

What stage is your business at now and where do you want it to be?

 
 
 
 

The Six Stages of Business

 

01 STARTUP
minimal revenue

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Product development
No funding
Energetic, nervous & excited
Connected on ideology
Focused on first customer

02 WILDERNESS
<$250K revenue

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Trading time for money
No team
Stressed and/or bored
Focused on survival
Hand-to-mouth
Sub-standard profitability

03 LIFESTYLE
$250-$300K revenue

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Commercial wage
Bank loan funded
Modest additional distribution
Comfortable without being brilliant
Small dynamic team
Staff have multiple roles

 

04 desert
$250-$350K revenue

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Expanding overhead
Working capital stretched
Stressed
Internal team issues
Growing pains
Lack of clear action plans

05 performance
>$350k revenue

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Oversubscribed
Optimal capital structure
Clear growth strategy
Margin expansion
Increasing return on every dollar invested
Dynamic & professional
Strong performance culture

06 unicorn
>$500K revenue

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Public company
Global brand
Industry benchmark
< 1% businesses

Nine Pillars™️ of Success

There are Nine Pillars™️ of Success that we believe every growing businesses needs for solid foundations. Our Nine Pillars™️ framework is a complete guide to structuring your business to ensure growth and best practice. CLICK HERE to learn more.

“The majority of small businesses either don’t seek advice or seek it only from informal sources, when starting their business. ”